:::renaissance chambara:::

Posts on quality, life, culture, the media, news & tech with a twist & a slice of Limey. I moved my blog to http://renaissancehambara.jp in December 2006, go there for the latest content.

Wednesday, August 30, 2006

 

I am curious oranj


El Reg has caught up with Orange's mod your mobile campaign. I am sure the programme is designed to crank up the ARPU (average revenue per user) amongst Orange users and get some positive word-of-mouth karma about the brand.

Mobification
- the art of modifying your phone: from painting it to adding a screen cleaner and Hello Kitty pendants, a Reebok lanyard from Romford market or a new ringtone is sweeping the chav nation.

With almost 90 per cent of those surveyed (for a press release) admitting to at least altering their ring tone.

Iain Tait of Poke London has been involved in running an online campaign to highlight the MaxPower version of mobification for Orange here.

Labels: , , , ,


Create Social Bookmark Links


Links to this post:

Create a Link



<< Home

Archives

03/2004   04/2004   05/2004   06/2004   07/2004   08/2004   09/2004   10/2004   11/2004   12/2004   01/2005   02/2005   03/2005   04/2005   05/2005   06/2005   07/2005   08/2005   09/2005   10/2005   11/2005   12/2005   01/2006   02/2006   03/2006   04/2006   05/2006   06/2006   07/2006   08/2006   09/2006   10/2006   11/2006   12/2006  


Welcome, thanks for visiting and a bit about this blog (:::renaissance chambara::: all in lower case just like UNIX)
Got something to bitch about? Trying to legal the author or want to send scary fan mail? Click here for more details
Want to leave a comment? Feel free, but please take account of the guidelines
The blogroll (there's some missing that Bloglines can't read, if you're not in sort your feeds out)
Subscribe via RSS to :::: renaissance chambara ::::
The grooves that drive :::: renaissance chambara :::: (see what's on our iTunes)
This work is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 2.5 License.

Blogger rox nuffsaid.