Tuesday, October 19, 2004

State of the industry

Some statistics released by Artemis for the UK technology PR sector:

Every quarter, we systematically research the top 1,000 tech companies as part of the Artemis survey and here are some interesting facts:
Between July and September 2004:
* £8 million (est.) worth of new business was won
* 89 companies changed their PR consultancy
* 119 companies (12%) changed either their head of marketing or their head of PR - or both!
* 12 companies merged with or were acquired by another company